Digital advertising is changing really fast right now. Finding cookie-free targeting options is super urgent. A 2023 study from SEMrush found a key fact. 70% of ad tech companies want replacements for third-party cookies. Two leading options for this exist right now. One is called UID2, and the other is…
Want to make more money from your online sales? In 2023, SEMrush released a key prediction about online shopping. It said social media sales will take a big share of the global online shopping market by 2029. Read our guide to learn how to do really well at live e-commerce…
If you run a business, getting TikTok ad targeting right is key right now. The digital space is super competitive, so good targeting makes your ad campaigns way more successful. A 2023 SEMrush study found 40% of Gen Z use TikTok for searches instead of Google. That proves the app…
Want to do really well with ads on TikTok? A 2023 SEMrush study has key TikTok ad findings. 71% of TikTok users pay close attention to TopView ads. They get seen way more often than regular in-feed ads. TopView ads work great to get more people to know your brand.…
Turning LinkedIn visitors into customers is really important right now. The business world is more competitive than ever these days. A 2023 SEMrush study shared a useful stat. Businesses that use multiple marketing tools get 20% more sales conversions. Using scheduled message series and auto-run task systems can boost your…
Have a hard time getting more people to your LinkedIn events? You’re in exactly the right place! A 2023 SEMrush study looked at LinkedIn event ads. It found well-done ads can lift sign-up rates by up to 30%. This buying guide is backed by U.S. groups like HubSpot, Sprout Social,…