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  • Comprehensive Guide to Audio Programmatic Buying: Market, Trends, and Buying Options in Digital Radio & Podcast Ads
    Programmatic Advertising

    Comprehensive Guide to Audio Programmatic Buying: Market, Trends, and Buying Options in Digital Radio & Podcast Ads

    February 7, 2026 - By Jackson

    The global audio market will grow a ton in 2025. Right now, it’s still an untapped goldmine. People spend 31% of their time using audio, but only 9% of ad budgets go to it. That data comes from a WARC study. Triton Digital launched a2x, which is TargetSpot’s CRO tool.…

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